What have you learned from your audience feedback?

To gather audience feedback I posted the video onto Facebook. I chose to use facebook rather than youtube as the video on youtube would be harder for such a large audience as youtube attracts to come across, considering how much other material is uploaded onto the site. Facebook seemed like a better idea because I could use it to directly ask people I know who are more likely to respond to the video. Thusly in choosing to get feedback through facebook rather than youtube I decreased the size of my audience, but increased the size of my audience that would provide feedback.

From my audience feedback I have learned the importance of lighting in a video. A lot of the feedback I received praised the lighting used in the shots in the drama studio and recommended that we should have used more of those shots, as they looked professional. Jonathan Russell said 'Think the bits in the studio are really effective, lighting looks professional, if anything I think you should have done more of it in the drama studio. Good performance music video'

This brought attention to the fact that the performance parts of the video that we used relatively sparingly were much more effective than other shots that we used more. It has made me realise that we should have focused more on lighting the shots such as the conceptual parts with the masks being taken on and off, to try and keep them at the same standard as the other shots we had which were praised.

Aimee Booth said 'the camera angles are well thought out and the edits are nice, very randomly put together but its good'

This helped assure me that the style of the video we had created through the edits, cuts and the way different parts of the video had been put together had worked. It assured me that we had created a video that conformed to the indie style of the band and so pleased the target audience, yet in conjunction with the previous comment showed that we had still created a video with a professional appearance.